Featured in International Therapist Magazine
How can you market yourself ethically AND effectively?
This was the question I began asking myself about 7 years ago. I was struggling to build my own acupuncture practice and hated the idea of selling myself. Eventually I discovered a way to attract lots of new patients to my practice without being coercive or pushing my services on people.
Ethical
What I did was to learn how to use the internet to attract people who are already looking for my services in my area. I learned how to get my website in front of those people. That way I was only interacting with people who already wanted the service I provide. I also learned how to use my website to begin a relationship with prospective clients. I learned that really effective marketing is relationship building. Someone is much more likely to use your services if they feel a connection with you and if they feel you have some understanding of where they are coming from.
Effective
Using these strategies, I was pretty quickly generating a stream of new patients, all of whom were calling me up from from the interent. I no longer had to go out chasing new work. Within a few months my practice doubled and I was able go full time. This was truly a liberating experience. Soon people began asking me how I had managed to this and I realised that there are so many therapists who have no idea how to go about using the internet in this way. That’s when I started to help other people to achieve the same results as I had. I soon discovered that the same techniques work no matter what therapy you practice.
Below are some of the therapists I have helped:
Ben Katz - Osteopath
“I consistently get at least 2 new patients each week from the internet.”
“Michael worked with me in setting up my online marketing. His help has been invaluable. My website is now listed at the top of Google and I consistently get at least 2 new patients each week from the internet. This has allowed me to go full time with my osteopathy practice. The strategies were simple and cheap to implement and require almost no upkeep.”
Ben Katz – Osteopath
www.thelondonosteopath.com
Acupuncturist, Maire Weaver
“Thank you Michael, I would have been lost without your advice”
“I knew absolutely nothing about websites except that I needed one. Michael guided me through how to write my website and how to get it listed on the first page of Google. And guess what? It works! I now get new patients every week from my website.”
Maire Weaver – Acupuncturist
www.acupuncturecures.co.uk
Tom Stevens - Kite Clinic
“The number of patients finding us through the internet has increased dramatically.”
“Michael worked with Kite Clinic as an online marketing consultant. His ideas were great and he really helped us increase our online presence. The amount of patients finding us through the internet has increased dramatically.”
Tom Stevens – Manager at Kite Clinic
www.kiteclinic.co.uk
Welcome
My name is Michael Arnold. I am a licensed Acupuncturist and an Internet marketing consultant.
Having learned how to use the internet to attract hundreds of new patients to my own practice, I now work with therapists of all types, helping them to do the same.
I have been featured in International Therapist Magazine, Choice Health (formerly Today’s Therapist) and Acupuncture.com.
Ethical and effective
I am committed to ethical marketing that is never misleading or coercive. Marketing yourself in a way you feel good about, means prospective clients feel good about contacting you.
What’s more, with internet marketing the only people who see your website are the ones who are actively searching for your therapy. This means no more chasing up people who aren’t interested. Get your website in front of the right people and they will call you.
Beat the recession
Despite the recession, more and more people are using the internet to search for therapists of all types, all over the world. This includes, Massage Therapists, Psychotherapists, Acupuncturists, Physical Therapists, Chiropractors, Beauty Therapists and many more.
With a bit of help you can easily tap into the thousands of people online who are actively searching for your therapy services. You can also use the internet to put your marketing on autopilot so you can get on with what you love – helping people feel well.
Get free publicity
I also help therapists to get free publicity in their local newspaper or magazine. This is not only a great source of new clients, it gives a huge boost to the credibility of your website and your reputation for years to come. Its also easier than you’d think if you know how to approach it.
— NOTE – April 2012 – I am currently not taking on any new mentoring clients —-
Free evaluation
I consult worldwide, via telephone or Skype. I offer a free evaluation, where I can tell you how many people are already searching online for your therapy in your area. You can also decide if my service is right for you.
To book your free evaluation please call:
+44 (0)20 7193 5117 (UK)
+1 646 867 3617 (US)
or email me at
Make sure to include:
Your therapy:
Your town and country:
so I can find out the demand in your area.
How much will it cost?
Evaluation – Free
1 hour of consulting – £85/ $140
5 one hour sessions – £350/ $575
Guarantee
If after 5 sessions you cannot see how you can make at least £5000/ $8000 in extra business with my help, I will happily give you a full refund, no questions asked.
Press
Choice Health Magazine Jan 2010
International Therapist Magazine Feb 2010 – How to keep your practice thriving during a recession
Acupuncture.com July 2009
Still not sure?
If you still need a little convincing that this is something that can really help you, why not sign up to my free newsletter? I give away free strategies that I have personally used to attract more patients. You can test out some of my strategies for free and see for yourself if it can really work for you.
Just sign up using the form at the top right of this page. You’ll also receive my free therapy marketing guide straight away.
I look forward to helping you grow your practice.